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Streamline Instagram With Appsha

Appsha’s Instagram integration brings publishing, messaging, comments and content planning together in one place. Connect your professional account once and manage your Instagram without leaving Appsha.
Benefits

What Changes Once You Connect

Bring your content, conversations, and customer relationships together in one place.
Stay Consistent With Your Content
Plan and schedule posts, stories, and reels in advance, so your Instagram stays active without requiring you to post manually every day.
Never Miss a Conversation
View and reply to Instagram comments and direct messages from Appsha, so you can engage with your audience without switching between apps.
Build Better Customer Relationships
Keep your Instagram conversations alongside your contacts, bookings, and customer activity, giving you a complete view of every relationship in one place.
Features

Instagram Integration Features

Composer

Create Posts, Stories, and Reels

  • Write your caption, upload your photos or videos, and add a first comment from one Composer.
  • Create posts, stories, and reels from the same screen.
  • Publish immediately or schedule your content for later.

Post

Story

Reel

Caption

Comment

Scheduling

Schedule Content in Advance

  • Choose when your content should go live and let Appsha publish it automatically.
  • Schedule multiple posts, stories, and reels in one planning session.
  • Spend less time managing your publishing schedule and more time growing your business.

Scheduling

Batch post

Queued posts

Auto-publish

Unified Inbox

Manage Comments and Direct Message

  • View your publishing schedule in weekly or monthly calendar views.
  • Reply directly from Appsha without opening Instagram.
  • Stay engaged with your audience while keeping all conversations in one place.

Comments

Messages

Reply sync

Conversation History

Content Calendar

Plan Your Content With the Calendar

  • View your publishing schedule in a weekly or monthly calendar view.
  • Spot gaps in your publishing schedule before they affect your consistency.
  • Move scheduled content around with ease without starting your plan from scratch.

Calendar

Weekly view

Monthly view

Reschedule

Get Started

Ready to bring Instagram into your Appsha workflow?

Set up takes a few minutes.
  • Free trial
  • ·No developer needed
  • ·Disconnect any time
How It Works

Setting Up Instagram in Appsha

1
Open Integrations

Select Connect Instagram.

2
Authorize the connection

Sign in with Instagram and approve the requested permissions.

3
Connect your Instagram

Select the Instagram Business or Creator account you want to connect. Personal accounts aren’t supported.

4
Start creating and publishing

Create posts, stories, and reels, manage comments and direct messages, and plan your content calendar from Appsha.

Privacy

Data & Privacy

Appsha only accesses the information needed to publish content, manage your inbox, and provide Instagram integration features. It doesn’t access more than what’s required to deliver these features.
Instagram Permissions
Connected
What Appsha can do
Comments & direct messages

Reads activity on your connected Instagram professional account so you can manage conversations from Appsha.

Publishing & scheduling

Publishes and schedules posts, stories, reels, captions, and replies.

Drafts & history

Saves your drafts and conversation history, synced across devices.

Messaging policy

Instagram messaging follows Meta's 24-hour messaging policy. You can reply within 24 hours of a customer's most recent message. After that, you'll need to wait until they send another message before responding.

Disconnect & privacy

Disconnect your Instagram account anytime from Settings → Integrations. After disconnecting, Appsha will no longer have access to your Instagram content or conversations.

Got Questions? We’ve Got Answers!

A professional account linked to a Facebook Page is required for any tool that publishes or manages messages on your behalf.

Pro+. Composer, scheduling, the calendar, and the inbox all sit behind that tier.

No. Just comments and messages on the account you connected.

Publishing and replies stop immediately. What's already live on Instagram stays live. Drafts wait in Appsha until you reconnect.

Nowhere outside Appsha. It runs your inbox and does nothing else, no ads, no analytics, no third parties.

No. One account per profile, a second account needs a second Appsha profile.